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Do you know what an ICA is? Keep reading below
What is an avatar? Who are you marketing to? What is their level of education? Where do they spend their time? Are they on social media? What do they look one?
Learn how to create your own ICA and use this avatar to target your marketing efforts. Marketing to everyone is marketing to no one.
Target your marketing money, time and energy to the right audience and increase your ROI.
Are you tired of spending money on advertising and not getting any results? You are probably marketing to the wrong audience. Do you know who your target market is?
First, let’s start by creating an avatar to represent your ideal client. Also known as an Ideal Client Avatar (ICA) this will serve to narrow down who you are going to focus on marketing.
Ideal Client Avatar (ICA)
Don’t give up on setting up your SALES FUNNEL
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What previous clients have experienced...
Getting my event planning business off the ground was difficult. I had a hard time getting new clients to book their events with me. This went on for 2 years, I had no systems and no plan. After working with mPrint Creations I purchased this ebook and with Maggie’s help, I am now booking 3 events a month. That is huge for me! I thank all of this to mPrint Creations.